
Screenshot story
The flow begins by establishing trust and accessibility through low entry points and long-standing industry presence. It then transitions into value-added features like high yields, security, and advanced trading tools to demonstrate professional-grade capability.
iPhone gallery
Select any frame to study its layout, content, and palette.
Observed in the listing
Across 10 frames, Kraken most often uses floating device composition and device treatment with solid backgrounds. 10 frames include visible caption copy.
Frame 1
Invest in crypto and stocks with confidence
Frame 2
Start with just $1
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Trusted by millions since 2011
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Earn up to 17% on your crypto
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24/7 support whenever you need it
Frame 6
0% trading fees with Kraken+
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Protected by deep, multi-layer security
Frame 8
Stay on track with recurring buys
Frame 9
Earn rewards just for holding crypto
Frame 10
Set your price. Simplify investing.
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Design analysis
Kraken’s screenshot strategy is a masterclass in 'Dark Mode' branding. By utilizing a consistent deep navy/black background across all ten slides, they create a high-contrast environment where the 'Kraken Purple' action buttons and asset icons pop with maximum vibrance. The layout choice of a centered, floating device is classic but effective, keeping the viewer's eye on the UI details while the bold top-aligned captions provide a quick narrative scan. A designer can steal the use of 'micro-rewards' callouts-highlighting APY percentages in green and '0% fees'-to make complex financial products feel immediately rewarding. The copywriting is lean, focusing on specific numbers (17%, $1, 2011) to add concrete weight to marketing claims.
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